Branding

Conference branding carries your identity, message, and goals throughout the attendee experience. The goal is an environment that feels distinctly yours while also supporting your attendees’ wayfinding needs.

Coterie Spark explores how each branding element appears and functions within the space to achieve that goal. Elements can include stage design, sponsor recognition, printed materials, digital displays, presentation templates, registration, wayfinding, and activations. We also look for opportunities to carry the conference brand into the venue, using walls, columns, entryways, and other architectural features to make the environment feel like part of the conference.